Category: Sales, persuasion and influence

Sales, persuasion and influence

Structuring your persuasive argument

Wouldn’t it be amazing to be able to pitch any idea so that it sticks in the other person’s mind, and they feel compelled to take the action you require? The good news is that in 1979 Dr Bernice McCarthy, an award-winning teacher, invented the

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Presentation Skills Tips

Why back yourself?

Want to be more persuasive? Always back yourself! It’s common to suffer from self-doubt and not put ourselves in situations where we might make a mistake or embarrass ourselves. After all, no one wants to be thought of as a fool, especially when we are

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Presentation Skills Tips

15 top mistakes when persuading someone

We are unlikely to give people feedback I’ve been teaching persuasion for over 2 decades. When I’m teaching my persuasive techniques, people often feel very comfortable telling me all about their experiences with people who were a ‘turn off’ during the persuasion process: managers, staff,

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Sales, persuasion and influence

The Power of Charm and Charisma

If I were to ask you to name the most charismatic person or character you can think of, who might it be and why? Might it be a fictional character such as James Bond? Or perhaps a celebrity such as Oprah or Chris Hemsworth? Or

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Presentation Skills Tips

One of the secrets to becoming a powerful connector at work!

You may know that I am the creator of the Persuasion Smart Profile™. It’s a psychometric assessment tool that reports on your persuasive strengths and weaknesses at work. Assess yourself here. One of the approaches you can use when persuading others is called The Connector. The

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credibility in the workplace
Presentation Skills Tips

10 tips for improving your credibility at work

Why is credibility important? If you look at many of the persuasive people in your own life; from impressive relatives or friends to a past remarkable manager, to powerful leaders in history such as John F. Kennedy or the Dalai Lama, you’ll note that they

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Sales, persuasion and influence

Bid Teams Pay Attention to This!

You’ve completed your tender response and now you’re on the short list. You’ve been asked to present your key themes from your proposal over the coming weeks to the panel who will ultimately choose the successful bid.  And yes, you want to win!  There are

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